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If using colour, use colour theory.
Colour for decoration should be sparingly. Colour for meaning
should be used consistently.
Graphics symbols should be consistent internally and between
Always consider the the ratio of decoration to meaning.
Avoid lie factor - the misleading presentation of quantitative
We like "The Visual Display of Quantitative Information", Tufte, 1977 and following.
Readers can spend a long as they like working out a graphic.
So complexity is OK, but nonsense will be found out.